Keyword Density Checker

What density does and does not tell you

Density shows which words a page leans on. That is genuinely useful for spotting a page that repeats a phrase awkwardly, or one that never quite says the thing it is meant to be about.

It is not a target to hit. Writing to a density figure produces the repetitive prose that search engines have spent years learning to discount. Treat a high number as a prompt to read the sentence aloud, not as a score.

How the count works

The count ignores common function words and anything under three characters, because their frequency says nothing about the topic. The percentage runs against the full word count including the ignored terms, which is how the figure is conventionally reported.

Reading the output

The list shows the twenty most frequent terms with their count and share. A page about one subject usually shows that subject at the top, with related terms beneath it. A page whose top terms stay generic has usually not committed to a topic.

A single term far ahead of everything else is worth reading aloud. Repetition that looks fine on screen frequently sounds laboured when spoken.

Need this handled across a whole website? See our On-Page SEO Services page.