Documentation
Technical SEO documentation
How the files and tags that control crawling and indexing actually behave, with working examples, the mistakes we see most and how to verify a fix.
Hreflang: language and regional URL annotations
A practical guide to implementing reciprocal hreflang annotations in HTML and XML sitemaps, with examples, common errors, and verification steps.
rel=canonical: how canonical URLs work
How to tell search engines which of several duplicate URLs to index, with working HTML and HTTP header examples, the mistakes that break it, and how to verify it.
robots.txt: how it works and how to get it right
Groups, precedence, wildcards, status codes, AI crawlers and the mistakes that quietly block important pages.
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